Which statement defines B2B?

Which statement defines B2B?

• A. businesses selling services and products to other businesses
• B. businesses selling to individual consumers
• C. an online marketplace for consumers
• D. a government procurement channel

Answer: (A)

B2B describes trade between businesses, where one business sells products or services to another business. This is when the customer is another company rather than an individual consumer—think a manufacturer supplying parts to a retailer, or a software company licensing its tool to a corporate client. The emphasis is on business customers, not people buying for personal use. The other statements describe selling to individual consumers (B2C), a marketplace aimed at consumers, or a government-focused purchasing channel (B2G), none of which define B2B.

B2B describes trade between businesses, where one business sells products or services to another business. This is when the customer is another company rather than an individual consumer—think a manufacturer supplying parts to a retailer, or a software company licensing its tool to a corporate client. The emphasis is on business customers, not people buying for personal use.

The other statements describe selling to individual consumers (B2C), a marketplace aimed at consumers, or a government-focused purchasing channel (B2G), none of which define B2B.